Campaigns

I worked with a team, AJIL Agency, to create an Integrated Communication Campaign for the senior ICC capstone class at SLU. Our client was SLU Wellness, a program based on promoting the wellness of mind, body and spirit. As a team we facilitated research among hundreds of students to derive our campaign's goal. We created a timeline, budget and tactics for the campaign in order to increase awareness of this on campus resources.

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Click on the PDF to download the completed Plans Book.